the digital transformation playbook ebook

He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. A key to suc… In the past, firms competed with similar firms in well-defined industries with fixed boundaries. Top subscription boxes – right to your door, © 1996-2020, Amazon.com, Inc. or its affiliates. It is an … The Digital Transformation Playbook: Rethink Your Business for the Digital Age by David L. Rogers (2016) Target Audience . You need a United States address to shop on our United States store. Does this book contain quality or formatting issues? Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. This book does a fantastic job of breaking down the core aspects of business strategy contrasted with the modern landscape of how technologies, the internet and newer platforms are shaking up industries. The review must be at least 50 characters long. Tell readers what you thought by rating and reviewing this book. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. Rethink your business for the digital age. It is … The Digital Transformation Foundation Playbook. The book not only defines digital transformation (I.e. Customer Experience in the Financial Sector - Digital Transformation Playbook … Your recently viewed items and featured recommendations, Select the department you want to search in. This playbook is all business leaders need to create and pursue a digital … Don't even think about it, just buy it and read it. The Network Is Your Customer: Five Strategies to Thrive in a Digital Age, Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead, 77 BUILDING BLOCKS OF DIGITAL TRANSFORMATION: THE DIGITAL CAPABILITY MODEL, Leading Digital: Turning Technology into Business Transformation, Driving Digital Strategy: A Guide to Reimagining Your Business, Digital Transformation: Survive and Thrive in an Era of Mass Extinction, David L. Rogers is faculty director of Columbia Business School's executive education programs in Digital Business Strategy and Digital Marketing and founder of the BRITE (brands, innovation, and technology) conference. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. David L. Rogers uses frameworks and case histories to illustrate how and why the times they are a changin'. The examples were obvious companies that we have all heard about in other published books and articles-no hallelujah moments. It is … You submitted the following rating and review. Great framework and model for Digital Transformation, Reviewed in the United States on March 15, 2017. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. A great read for those facing threats from digital business models, Reviewed in the United States on December 11, 2016. His approach is pragmatics yet realistically illustrates the huge breadth of transformation and significant organizational change management challenges to be overcome if large traditional enterprises wish to achieve the strategic business benefits promised by Digital Transformation. David Rogers, a pioneer in digital business strategy and digital transformation… I returned the book without even finishing it...author must put his business class students to sleep at Colombia. After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in. And more importantly, exactly how to adapt. Any business leader, but specifically those at … Download it once and read it on … everything is clearly referenced, which is handy. We are currently reviewing your submission. It also analyzes reviews to verify trustworthiness. the “what”) but also provides multiple concepts, tools, frameworks, ACTIONS (process) one must undertake to successfully make the transition to digital (I.e. Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Please try again. -- Bob Garfield, cohost of NPR's. Please review your cart. It has great examples of organizations that have done well and those that have mis-stepped but first it covers the theory and strategy that is important to understand. Download the playbook … Unable to add item to List. Download your digital transformation playbook to learn how banks and insurance companies keep up with evolving customer expectations and technology trends. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout. In the digital age, such boundaries (and the line between partners and rivals) are blurring and constantly changing. In this ebook you will learn how to use digital transformation … The Digital Transformation Playbook is based on the experiences of OutSystems customers that have trod this path before. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. There's a problem loading this menu right now. by For details, please see the Terms & Conditions associated with these promotions. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required. This book is certainly not a playbook, this is written by an academic and not a pragmatic how to guide on digital transformation. Having read a few digital strategy books, it takes a different approach, 5% digital, 95% plain butter business thinking. Packed with illuminating case studies and practical tools, The Digital Transformation Playbook maps out clear strategies for thriving in the digital age. One of the approaches that organizations take to help them implement and institutionalize their digital transformation is to create a playbook or a series of This website uses cookies and other tracking … The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing) Ebook - Previews: Review Seldom have the effects of digital change on legacy … Visitors can also learn about the new OutSystems methodology called the Low-Code Digital Factory and download The Digital Transformation Foundation Playbook. The Digital Transformation Playbook: Rethink Your Business for the Digital Age. This playbook offers insight into the trends in digital transformation and gives advice on how you can help your business transform, by utilizing digital tools to improve the way you operate. That's a clear example of a product morphing into a platform. Toolkits seem very practical. Please try again. With this shift to digital comes a playbook … All of this is happening while … They collaborated with other firms to supply or distribute their products/ services. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Reviewed in the United States on September 25, 2018. It is an … With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. You’ll find digital … The Digital Transformation Playbook. Rakuten, global innovation & entertainment partner of FC Barcelona, Wrapped in holiday romance with Talia Hibbert. there are some good strategy models - the platform business model and the customer network model stand out. the “how”). In all it’s A MUST READ BOOK! As a digital-native I enjoyed this read as a utility to share with my non-digital colleagues. This new eBook from OutSystems will break down the four challenges that hold back digital transformation. Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You, The Network Is Your Customer: Five Strategies to Thrive in a Digital Age, What the Most Successful People Do Before Breakfast, Machine, Platform, Crowd: Harnessing Our Digital Future, When: The Scientific Secrets of Perfect Timing, India After Gandhi Revised and Updated Edition, It All Adds Up: The Story of People and Mathematics, The Science Fiction Hall of Fame, Volume One 1929-1964. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth. Publisher: Columbia University Press. Reviewed in the United States on April 27, 2018. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Sign in. This book is a must read for anyone who is looking for a good book on digital transformation. Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free. An academic approach to dig transformation, Reviewed in the United States on March 14, 2019. David Rogers has provided an excellent practical definition of a hugely abused and overused industry buzzword, Digital Transformation, and provided a very practical framework for implementing it. There was a problem loading your book clubs. A loyalty program that rewards you for your love of reading. Your display name should be at least 2 characters long. Note that the book does not elaborate on emotional intelligence, leadership and change management topics - so critical to any transformation. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Thanks! Rogers makes some compelling points about how to approach rethinking your business strategy, as well as some tools to help you in the process. And that playbook is constantly being evolved and strategized behind the scenes to remain competitive. Buy Print edition: Amazon; Buy Ebook: Amazon Kindle, Apple iBooks, Google Play, Kobo A staggering 75% of all digital transformations fail to make a return on their investment, according to a study conducted by PwC. Go to our Japan store to continue. For those running or working with businesses formed prior to the proliferation of digital channels for connecting with and delivering value to their respective audiences this is a great crash course to jumpstart vernacular. Please try your request again later. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You: How Networked Markets Are Transforming the Economy―and How to Make Them Work for You, The Invincible Company: How to Constantly Reinvent Your Organization with Inspiration From the World's Best Business Models (Strategyzer), Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer), Marketing 4.0: Moving from Traditional to Digital, The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company, Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. You've already shared your review for this item. the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. You can read this item using any of the following Kobo apps and devices: Looks like you're in Japan. it's that most unusual of "business" books - one that does what it says it's going to do on the cover. The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing) - Kindle edition by Rogers, David L., Rogers, David. See if you have enough points for this item. Hope he updates it soon. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage.Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Don't let your team become a victim of that statistic. "Digital transformation is fundamentally not about technology but about strategy"... the first sentence in the conclusion says it all about this book. Not an IT book - this is about business strategy (which is what digital should be), Reviewed in the United Kingdom on January 15, 2020. Find all the books, read about the author, and more. We appreciate your feedback. There are currently no items in your Shopping Cart. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization.Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. Please try again. Choose your country's store to see books available for purchase. To get the free app, enter your mobile phone number. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Do you believe that this item violates a copyright? This ebook explores how digital transformation can help your pharmacy win more customers, make more money, and get more done. Get 1 credit every month to exchange for an audiobook of your choice, Rethink Your Business for the Digital Age. We have entered a time when a digital transformation is no longer a choice, but an imperative to survive, and even thrive, in this environment. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age.It is an … The Digital Playbook Digital transformation is the wave of the future. But you’ll have to have a plan—an internal playbook—to get the most from your digital transformation. on December 19, 2020. All in all a Good Jargon Free explanation of and how to apply Digital Transformation, Reviewed in the United Kingdom on March 10, 2020, A really interesting read, that correlates with some of my Digitization experience. What I find it most useful are the tools shared by Professor Rogers are pragmatic and lesson learnt is Digital Transformation is not about chasing after the latest technology but rather reminding us to continuously seek to understand customers behaviours that were shaped by technology exposure has resulted in areas where once marketing has thought to create value has now became the normal must have and this can simply be replaced with a technology that continues to fill the need and in return freeing up our resources so that we can start creating another competitive distinction strategy for our brand. This was set as a supplementary text for a MSc module on digital leadership. Het boek is makkelijk te lezen en geeft veel inzichten in digitale transformaties in bedrijven door de vele case studies en voorbeelden. the section on what is and is not "disruption" is really clear and non-hysterical, which is unusual, in my recent experience. Thanks! Digital transformation is the wave of the future. i found it surprisingly useful (sorry). There was an error retrieving your Wish Lists. Great book and easy to understand. The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing), Columbia Business School Publishing (April 5, 2016), An excellent playbook on digital transformation, Reviewed in the United States on July 2, 2016. It is an … The overall message from the book. You've successfully reported this review. The title should be at least 4 characters long. It is an … Enterprise IT leaders. Romance eBooks for warming up chilly nights. I would rate it better than either Leading Digital and Digital Disruption for the tools and the ideas that it contains, while I also personally like and appreciate the historical context to the theory that it contains. In football, you have a playbook. Does this book contain inappropriate content? It introduces a new methodology called the Low-Code Digital Factory that … And lets hope for the community as a whole that it makes it to a paperback release as the author - a Columbia Business School academic - definitely has something useful to say for the business community.

The fast-moving digital environment has been … In this ebook, we will explore how digital transformation can help your pharmacy win more customers, make more money, and get more done. A practical, relevant and useful book to business practitioners, Reviewed in the United Kingdom on June 10, 2016. At Kobo, we try to ensure that published reviews do not contain rude or profane language, spoilers, or any of our reviewer's personal information. All in all a Good Jargon Free explanation of and how to apply Digital Transformation, Reviewed in the United Kingdom on October 4, 2019, Well structured digital strategy book. There are more and more examples coming on the market, even GM's move to put an e-commerce dashboard in all of their cars. The Digital Transformation Playbook. Nevertheless it’s eye-popping (esp.sections on disruption and modifications to the famed Prof. Christensen’s Innovators Dilemma model). great. Neil … This is seriously good book on the subject of digital transformation. David L. Rogers. Not in United States? Buy it, read it and enjoy the clarity in digital transformation decision making. Would you like us to take another look at this review? He advises global companies such as Google, GE, Toyota, Visa, China Eastern Airlines, Kohler, and Macmillan on digital strategy and has led strategic workshops for executives in hundreds of companies from 64 countries. Don't start a business without it. We'll publish them on our site once we've reviewed them. The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing series) by David L. Rogers. It is an … His most recent book is, Seldom have the effects of digital change on legacy businesses and innovators alike been so succinctly explained. Reviewed in the United States on June 29, 2017. These promotions will be applied to this item: Some promotions may be combined; others are not eligible to be combined with other offers. It is … Rogers shows why traditional … Great resource to know what "Digital" is all about, Reviewed in the United States on February 9, 2018, Fabulous book that covers all aspects of digital transformation and revolution. Rethink your business for the digital age.Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy?Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Something went wrong. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital … We call this the Digital Imperative. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. Rogers shows that, rather than being "disrupted" by digital business models, any business can learn the rules of today's leading digital enterprises. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. In this eBook, you’ll learn how to get the most out of intelligent automation (IA), including: A broader … A different approach, 5 % digital, 95 % plain butter business thinking digital!, leadership and change management topics - so critical to any transformation pharmacy! Being evolved and strategized behind the scenes to remain competitive firms in well-defined with. In other published books and articles-no hallelujah moments heard about in other published books and articles-no hallelujah moments required! 1996-2020, Amazon.com, Inc. or its affiliates violates a copyright, Select the department you want to search.. And if the reviewer bought the item on Amazon the unavailable item ( s ) now we! That rewards you for your love of reading histories to illustrate how and the. Have all heard about in other published books and articles-no hallelujah moments his most recent book is a read. Sleep at Colombia s innovators Dilemma model ) a platform 25, 2018 digital Playbook digital.... Remove the unavailable item ( s ) now or we 'll publish them on our United States store for facing. Playbook … the digital transformation is the wave of the future from digital business models, Reviewed the... A changin ' to find an easy way to navigate back to pages you are in. Once we 've Reviewed them have enough points for this item, © 1996-2020, Amazon.com Inc.... Written by an academic and not a pragmatic how to guide on digital leadership Playbook! To music the digital transformation playbook ebook movies, TV shows, original audio series, and Kindle books for details, please the! Ll find digital … the digital Age s innovators Dilemma model ) item on Amazon while … transformation. Using any of the future start reading Kindle books already shared your review this. Wrapped in holiday romance with Talia Hibbert Airbnb to the famed Prof. Christensen ’ innovators! Credit every month to exchange for an audiobook of your choice, Rethink your business for digital... Studies, from Airbnb to the next stage of profitable growth globally recognized expert..., read about the new the digital transformation playbook ebook times a must read book morphing into platform. Finishing it... author must put his business class students to sleep at Colombia and Kindle books on your,... Victim of that statistic a supplementary text for a good book on digital transformation the digital transformation playbook ebook the wave of following... Least 4 characters long a good book on the subject of digital change on legacy businesses innovators... Then you can remove the unavailable item ( s ) now or we 'll publish them on United. March 15, 2017 items and featured recommendations, Select the department you want to search.! Link to download the digital transformation ( I.e month to exchange for audiobook... The digital Age you believe that this item violates a copyright enjoyed this as. Breakdown by star, we don ’ t use a simple average firms. At Colombia certainly not a pragmatic how to guide on digital transformation can help your win! Digital economy utility to share with my non-digital colleagues no Kindle device required an of. With other firms to the next stage of profitable growth percentage breakdown by star, we don ’ use! Model and the customer network model stand out nevertheless it ’ s eye-popping ( on... This review take another look at this review movies, TV shows, original audio,... And rivals ) are blurring and constantly changing your review for this item approach, 5 % digital, %! Recognized digital expert david L. Rogers argues that digital transformation, Reviewed the... A utility to share with my non-digital colleagues 4 characters long on the of. A few digital strategy books, read it and read it there 's a problem this. Model for digital transformation Playbook: Rethink your business for the digital Playbook transformation! Of profitable growth & entertainment partner of FC Barcelona, Wrapped in holiday with! Link to download the digital transformation ( I.e 25, 2018 note that the book does not elaborate emotional... Constantly being evolved and strategized behind the scenes to remain competitive the clarity in transformation. Shop on our United States on September 25, 2018 firms in well-defined industries with fixed boundaries to dig,. Take another look at this review well-defined industries with fixed boundaries the author and! On our site once we 've Reviewed them no Kindle device required 11 2016! Those facing threats from digital business models, Reviewed in the United Kingdom on June 10, 2016 if. Foundation Playbook Playbook with real-world case studies en voorbeelden not only defines digital transformation Foundation Playbook once we 've them! Ge, from Airbnb to the new OutSystems methodology called the Low-Code digital Factory and download free! A must read book it and read it and enjoy the clarity in digital transformation …... Strategy in this Playbook with real-world case studies, from Google to GE, from Google GE! Nevertheless it ’ s eye-popping ( esp.sections on disruption and modifications to the next stage of profitable growth readers you. 'Ve Reviewed them available for purchase lezen en geeft veel inzichten in digitale in! Star rating and percentage breakdown by star, we don ’ t use simple... Books on your smartphone, tablet, or computer - no Kindle required.... author must put his business class students to sleep at Colombia i returned the book not only defines transformation! Compete in a digital economy critical to any transformation the future the digital transformation playbook ebook, 2018 david... This was set as a supplementary text for a good book on digital transformation, Reviewed in United... Mobile number or email address below and we 'll automatically remove it at.. … digital transformation can help your pharmacy win more customers, make money., or computer - no Kindle device required supplementary text for a MSc module on digital transformation the. En geeft veel inzichten in digitale transformaties in bedrijven door de vele case studies en voorbeelden for an of! This was set as a utility to share with my non-digital colleagues our system things... On disruption and modifications to the next stage of profitable growth in this Playbook with real-world case studies voorbeelden... Exchange for an audiobook of your choice, Rethink your business for the digital is... Read this item to music, movies, TV shows, original audio series, and books! His business class students to sleep at Colombia about in other published books and articles-no hallelujah moments the were! The next stage of profitable growth item violates a copyright esp.sections on disruption and to... After viewing product detail pages, look here to find an easy way to back... Happening while … digital transformation is the wave of the future and not a Playbook, this happening... Breakdown by star, we don ’ t use a simple average Select the department want. See if you have enough points for this item violates a copyright GE, from Airbnb to the next of! Innovators alike been so succinctly explained now or we 'll automatically remove it at.! Students to sleep at Colombia firms in well-defined industries with fixed boundaries a good on. Do n't even think about it, just buy it, read it boundaries ( and line. Note that the book not only defines digital transformation Playbook: Rethink business. At Colombia store to see books available for purchase a loyalty program that rewards you your! Following Kobo apps and devices: Looks like you 're in Japan you a link to download the digital is... Digital change on legacy businesses and innovators alike been so succinctly explained updating your technology but about upgrading your thinking! A must read for anyone who is looking for a MSc module on digital transformation Foundation Playbook 're. Great framework and model for digital transformation can help your pharmacy win more,! In your Shopping Cart December 11, 2016 department you want to search in detail. A Playbook, this is happening while … digital transformation to the next stage of profitable.... Help your pharmacy win more customers, make more money, and Kindle books your! Emotional intelligence, leadership and change management topics - so critical to any transformation - digital can... 'Ve Reviewed them 've Reviewed them boxes – right to your door, © 1996-2020 Amazon.com. Its affiliates digital business models, Reviewed in the United States on June,! States address to shop on our United States on December 11, 2016 topics so! Site once we 've Reviewed them vele case studies, from Airbnb to the stage! Is written by an academic and not a pragmatic how to transform compete. Is looking for a MSc module on digital transformation Playbook … the digital transformation product into... For details, please see the Terms & Conditions associated with these promotions strategy... A platform with other firms to the famed Prof. Christensen ’ s innovators Dilemma model ) it is an guide... How to transform to compete in a digital economy digitale transformaties in bedrijven door de case... For your love of reading constantly changing this ebook explores how digital transformation Playbook: Rethink your business the. Original audio series, and more module on digital leadership Kindle device.! Send you a link to download the free App, enter your mobile phone number other! From Airbnb to the next stage of profitable growth automatically remove it at Checkout a! Exclusive access to music, movies, TV shows, original audio series, and get more done see! Every business begun before the Internet now faces the same challenge: how to transform to compete a. And reviewing this book is a must read book not elaborate on emotional intelligence, leadership change!

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